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# Introducing 'Leading the Way: The Sales Enablement Podcast'
- URL: https://www.productmarketingalliance.com/introducing-leading-the-way-the-sales-enablement-podcast/
- Published: 2022-05-26T13:40:41.000Z
- Updated: 2022-05-26T19:36:58.000Z
- Description: We're thrilled to announce that we've teamed up with Highspot and made a brand-new addition to our catalog of auditory entertainment: Leading the Way: The Sales Enablement Podcast.
- Author: Lawrence Chapman
- Tags: Podcasts, #membership, Sales Enablement

We're sure you've noticed by now, but we're *big* fans of a podcast here at Product Marketing Alliance. 🎧

And we're thrilled to announce that we've teamed up with [Highspot](https://www.highspot.com/en-gb/) and made a brand-new addition to our catalog of auditory entertainment: [Leading the Way: The Sales Enablement Podcast](https://www.productmarketingalliance.com/leading-the-way-the-sales-enablement-podcast/).

[ ![](https://productmarketingalliance.com/content/images/size/w1000/2020/09/Spotify-podcatss.png) ](https://open.spotify.com/show/08jhgnuJUDNQ3jJlZT15U5?si=13209537aeac4c6e) [ ![](https://productmarketingalliance.com/content/images/size/w1000/2020/09/Apple-podcasts-3.png) ](https://podcasts.apple.com/us/podcast/leading-the-way-the-sales-enablement-podcast/id1626279054) 

[Tune in](https://www.productmarketingalliance.com/leading-the-way-the-sales-enablement-podcast/) and join **Marissa Gbenro, Director of Content Marketing at Highspot**, and **Jarod Greene, VP of Product and Customer Marketing at Highspot**, as they welcome a string of professionals who've perfected the art of sales enablement.

Grab your headphones, and get transferable expertise from our opening trio of episodes:

📏 [Three ways marketers can measure the impact of sales content](https://www.productmarketingalliance.com/leading-the-way-the-sales-enablement-podcast/?wchannelid=63u6khm2ea&wmediaid=t0a4bywmq9) | **Sapphire Reels, Pluralsight**

🙏 [Why enablement needs product marketing now more than ever](https://www.productmarketingalliance.com/leading-the-way-the-sales-enablement-podcast/?wchannelid=63u6khm2ea&wmediaid=s0ymf172u8) | **Jen Bunting, Head of Product Marketing for EMEA & LATAM at LinkedIn**

🚀 [How to effectively land your product launch in your field](https://www.productmarketingalliance.com/leading-the-way-the-sales-enablement-podcast/?wchannelid=63u6khm2ea&wmediaid=5lldn40tt2) | **Harish Peri, Head of Product Marketing at Salesforce**

And we're not finished there - there're *plenty more* guests lined up for the coming weeks, so [subscribe for updates](https://www.productmarketingalliance.com/leading-the-way-the-sales-enablement-podcast/?wchannelid=63u6khm2ea) and don't miss out!

[Improve your enablement](https://www.productmarketingalliance.com/leading-the-way-the-sales-enablement-podcast/?wchannelid=63u6khm2ea)