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# Introducing our brand-new podcast: ‘SCALE: Building, Positioning, and Scaling Tech Products in Africa’
- URL: https://www.productmarketingalliance.com/introducing-our-brand-new-podcast-scale-building-positioning-and-scaling-tech-products-in-africa/
- Published: 2022-08-18T11:50:22.000Z
- Updated: 2024-10-01T01:30:26.000Z
- Description: Tune into our brand-new podcast series, ‘SCALE: Building, Positioning, and Scaling Tech Products in Africa’, hosted by Carolyne Mweberi, Senior Product Marketing Manager at Qhala.
- Author: Lawrence Chapman
- Tags: Podcasts, #membership

Tune into our brand-new podcast series, ‘SCALE: Building, Positioning, and Scaling Tech Products in Africa’, hosted by **Carolyne Mweberi, Senior Product Marketing Manager at Qhala**.

Carolyne’s an expert in positioning and scaling new products and technologies into frontier/emerging markets in Africa. In this series, she welcomes a variety of guests for in-depth discussions on how to build successfully, position, and scale in the increasingly competitive tech landscape.

In the first episode, Carolyne is joined by **Carl Thomen, Product Marketing Lead at Peach Payments**, for a discussion on making technical B2B products accessible in the market.

## A little bit about Carl

**Carl Thomen, Product Marketing Lead at Peach Payments**, specializes in making technical B2B products accessible in the marketplace. He’s constantly learning about payments and e-commerce in the world's biggest growth market.

Before Joining Peach Payments, Carl worked as a content director at Hubble Digital, was the Head of Digital at Old Mutual Finance, and was also the Chief Customer Officer at Nano.

Carl’s also well-versed in GTM strategy and execution, funnel analysis and optimization, onboarding and customer success, sales enablement, content marketing, market intelligence, and customer insights.

[Tune in](https://www.productmarketingalliance.com/scale-podcast/)