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# PMM Weekly Live Session | Online | April 28, 2022
- URL: https://www.productmarketingalliance.com/pmm-weekly-live-session-online-april-6-2022-3/
- Published: 2022-02-01T14:16:00.000Z
- Updated: 2022-05-05T16:17:25.000Z
- Description: Discover how to unlock growth by not just looking at KPI metric charts and graphs but also a sustainable growth strategy.
- Author: Product Marketing Alliance
- Tags: #membership, Ondemand Summits

### Thursday, April 28  
Time: 9am PT | 12pm ET | 5pm BST 

***Weekly free product marketing live session***

[ Watch OnDemand ](https://productmarketingalliance.com/pmm-ondemand/)

**PMA Member? This session is already in your** **[OnDemand Library.](https://www.productmarketingalliance.com/pmm-ondemand/)**

In this session, discover how you can build a sustainable growth strategy and execute it. Looking at how to unlock growth by not just thinking of financial success as revenue KPIs metrics charts or graphs in which we expect them to be.

Why is this wrong? Because growth is not just about ROI and yet another positive fiscal year, it’s more about the process that has to be built and implemented in your organization.

**Join this PMMnow session as we cover how to:**

✅ Find and measure your product-market fit  
✅ Build and scale a functional growth team  
✅ Scale your growth strategy through testing and experimenting

### About the speakers

Yaroslav Stepanenko is currently Product Marketing Manager at MacPaw and Co-founder of Growth Marketing Stage & ConfidenceCONF. 

Yaroslav is a Product Marketing professional with 14 years of experience in developing and executing marketing programs for businesses in various industries and verticals. Global speaker on growth and product marketing strategies.

[ Watch OnDemand ](https://productmarketingalliance.com/pmm-ondemand/)