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Product Marketing Summit | Las Vegas | June 23-24, 2022

🗓 Date: June 23-24, 2022
📍Venue: Bellagio Hotel & Casino

What is Product Marketing Summit? 🤔

Great Ideas don't happen in a vacuum! 🔭

Our summit series invites you to step out of your office and spark your inspiration.

With curated discussion panels and actionable keynotes, you're sure to return with a fresh perspective on your products and a game plan for growth.


Speakers Highlights. 🧠

Building an Effective GTM Strategy and Incorporating Design Thinking Into Technical Product Marketing
Misha Sokolnikov will share his experiences from Microsoft to demonstrate how to build an effective GTM strategy and incorporate design thinking into your technical product marketing strategy.

The Power of Understanding Your Users Pain Points
Ruchita Shah knows that being empathetic to your audience is necessary for PMM’s, sales, and CMS teams to drive business forward and solve the pain points of your users. In this session she dives into 3 tools in which your internal team can use to drive business in the right direction.

Listen Without Prejudice: Conducting Persona Studies and Taking Action from Them
Ali Hanyaloglu will be sharing his incredible new insights gained from a persona study which was conducted. He will be sharing what we did listening to customers, what we learned about doing such a study, how we have used it, and what we plan to do next.


Agenda highlights. 🔥

📍Pricing and packaging your product as it evolves
📍Product-market fit radar: how to build products people want
📍Here’s why every product marketer should be customer obsessed
📍The story is the strategy – product marketing narratives for tech startups
📍How to successfully build and lead a product marketing team through
different stages of growth


What previous attendees had to say. 💬

Harness the power of in-person events, form genuine connections, and gain valuable insights to elevate both your professional development and your organization’s growth.


Written by:

Product Marketing Alliance

Product Marketing Alliance

Product Marketing Alliance

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Product Marketing Summit | Las Vegas | June 23-24, 2022