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# Product Marketing Team of the Year 2021
- URL: https://www.productmarketingalliance.com/product-marketing-team-of-the-year-2021/
- Published: 2021-09-24T16:18:45.000Z
- Updated: 2021-12-16T16:55:06.000Z
- Description: Unwavering commitment, superb relationships, and awesome growth - we’re delighted to be celebrating this superstar team. Congratulations to our Product Marketing Team of the Year 2021...
- Author: Product Marketing Alliance
- Tags: Awards, #membership

Ok, people, now we know every category is big, but this one is really, *REALLY* big.   

Today we’ll crown the **Product Marketing Team of the Year 👑**   

Over the last two weeks, the Product Marketing Awards 2021 have recognized newcomers, rising stars, leaders & more.  

But with this award, we’re looking to celebrate the achievements of those product marketing teams who consistently knock it out of the park.   

Unwavering commitment, superb relationships, and awesome growth - we’re delighted to be celebrating this superstar team.  

Congratulations to our **Product Marketing Team of the Year** 2021...  

🏆 **Gong** 🏆

![Congratulations to our Product Marketing Team of the Year 2021, Gong.](https://storage.ghost.io/c/e8/42/e8425f10-c6bc-4266-b03f-495034377a60/content/images/2021/09/Gong--1-.jpeg)

The work of the product marketing team at Gong is centered around four core pillars:  

1\. LAUNCH products, product SKUs, events, fun new programs, and content

2\. TELL stories that wow our audience

3\. Make our market CATEGORY a must-have

4\. Turn our customers into RAVING FANS  

Led by **Julien Sauvage**, VP of Product Marketing the PMM team at Gong have been instrumental in some seriously impressive achievements in recent months:  

- Thought Leadership programs decreased our loss rate to status quo
- Our new solution messaging increased our win rates by a few percentage points
- Our social content helps the company reach nearly 90K followers on LinkedIn (as of Aug ’21)
- We increased our NDR with our customer lifecycle marketing programs
- Quarter over quarter, we consistently increase our competitive win rate with our differentiated stories, product launches, and targeted enablement programs
- Most importantly, we keep smiling, having fun, and bringing it to our audience

![](https://fast.wistia.com/embed/medias/vp3cu74vl6/swatch)

Let’s take another moment to congratulate the other Team of the Year finalists:  

- **GE**
- **LinkedIn Marketing Solutions**
- **MURAL**
- **Mollie**
- **RD Station**
- **Introhive**
- **Gong**
- **The Predictive Index**
- **UserTesting**
- **Zendesk**

Well, just like that we have come to the end of the **Product Marketing Awards 2021**.  

Congratulations again to all our winners and those who made the [shortlist](https://www.productmarketingalliance.com/product-marketing-awards-2021-finalists/). 🥳  

We’re already looking forward to seeing what awesome achievements our community will accomplish in 2022.