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# Sales Enablement Landscape Vol.2
- URL: https://www.productmarketingalliance.com/sales-enablement-landscape-vol-2/
- Published: 2021-10-06T14:59:54.000Z
- Updated: 2024-07-18T14:40:07.000Z
- Description: We’ve surveyed 250+ product marketers and dug even deeper, with the follow-up: the Sales Enablement Landscape Vol.2. Get your copy now.
- Author: Lawrence Chapman
- Tags: Reports, Sales Enablement

We’ve surveyed 250+ product marketers from globally recognized brands like **LinkedIn**, **Adobe**, **Amazon**, **Google**, **TomTom** (and a whole lot more 😏) and delivered [Sales Enablement Landscape Vol.2](https://productmarketingall.typeform.com/to/rM8B4pif), the latest addition to our collection of reports that'll help you:

✅ Improve your understanding of sales enablement assets  
✅ Understand best practices for structuring your teams  
✅ Identify how sales enablement teams are being supported  
✅ Discover recommended tools to enhance your sales enablement efforts  
✅ Unearth a wealth of sales enablement tips from industry experts 

We’ve delved into a whole host of topics, including:  
  
🤷‍♂ Who owns sales enablement?  
🤔 How much of the product marketing role is focused on sales enablement?  
📝 Is product marketing responsible for creating sales assets?  
🦠 How has COVID-19 affected sales enablement?  
🤝 How are sales enablement teams being supported?  
🛠 Which sales enablement tools are being used by PMMs?  
💰 How much budget is spent on sales enablement?  
🧠 Sales enablement tips

Add to that, there are pages and pages of juicy sales enablement stats to look forward to, like:

- **33.3%** of product marketers we spoke with don'thave a dedicated sales enablement team, with no plans to introduce one in the future.
- **64.6%** of product marketers surveyed said they own sales enablement at their company.
- **46.4%** of product marketers who took part don't have a dedicated budget for sales enablement.

And with a string of transferable sales enablement tips added to the mix, this report's proof that a sequel *can* be better than an original.

What are you waiting for?

[Download the report](https://share-eu1.hsforms.com/1zgKAtefxQU2MzZDN0uJ60g2b1vun)