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# Sales Enablement Landscape Vol. 3 Report
- URL: https://www.productmarketingalliance.com/sales-enablement-landscape-vol-3-report/
- Published: 2022-08-31T09:21:39.000Z
- Updated: 2024-07-17T14:56:19.000Z
- Description: Discover stats, advice, approaches, and tools within this year’s Sales Enablement Landscape report that’ll help you understand where you need to focus your SE efforts.
- Author: Charley Gale
- Tags: Sales Enablement, Reports

**Discover stats, advice, approaches, and tools within this year’s Sales Enablement Landscape report that’ll help you understand where you need to focus your SE efforts.** 

We’re back for the third installment of a report that dives right into how product marketers and other sales enablement professionals are setting up their sales teams for success. 

Already a [member](https://www.productmarketingalliance.com/insider-membership-plan/)? Get the report (no form-filling required 😉) [here](https://www.productmarketingalliance.com/account-free).

## We’ve delved into a whole host of topics…

Download your copy and lift the lid on insights sure to positively affect how you approach your enablement, including: 

🤔 How sales and sales enablement teams are structured,

🛠 Popular sales enablement assets and tools being used by other professionals to inspire success,

🤝 How sales teams are being supported,

⭐️ The role of product marketing in sales enablement,

💰 How much is being spent on sales enablement, and

💡 Top tips and tricks from sales enablement.

## A snapshot of what you can expect

Uncover incredible stats in this 60-page write-up that are guaranteed to change your perspective on sales enablement.

For example, did you know… 

- **92.2%** of organizations have a sales team, leaving **3.9%** respectively either in the process of creating one, or not having one at all.
- Over half of our respondents **(51.6%)** had 0 - 25 people in their sales teams.
- More than one-quarter of people surveyed **(39.8%)** *don’t* have a sales enablement team - and have no plans to introduce one.
- **24.3%** of peoplesaid their annual budget falls between $0 and $25k, **6.8%** said their budget was $26k-$50k, **8.7%** fell into the $51k-$75k bracket, and **11.7%** said their budget is over $100k. Meanwhile, **42.7%** said they don’t have a sales enablement budget in place at all.

And that’s just the tip of the iceberg! 

  
[ Enhance your enablement ](https://share-eu1.hsforms.com/14kWzm1WaTZCoVzfj-IKPxQ2b1vun) 

[![](https://storage.ghost.io/c/e8/42/e8425f10-c6bc-4266-b03f-495034377a60/content/images/2022/08/SE-landscape-vol-3-banner.jpg)](https://productmarketingall.typeform.com/SE-landscape-22)