Members-only Top product marketing skills to smash in 2020 As part of our Product Marketing Insider series, we’ve been picking the brains of PMMs all over the world and getting them to answer one important question: What are the top three skills that have helped you get where you are today?...
Members-only Who lives, who dies, who tells your product’s story? The Product Marketing Summit—a world series of product marketing conferences built by the largest product marketing community—made a tour stop there in early November. I opted to take the trip from my home base in Philly and sat in the audience with over 200 other product marketing professionals....
Members-only How often should you talk to customers? Some tasks are always going to be more important than others but as a product marketer, talking to your customers is critical. Here’s how + how often you should do it....