> ## Content Index
> Fetch the complete content index at: https://www.productmarketingalliance.com/llms.txt
> Use this file to discover other available public pages before exploring further.

# The #1 growth strategy most B2B teams   overlook with Andrew Peterson, Clozd [Video]
- URL: https://www.productmarketingalliance.com/the-growth-strategy-most-b2b-teams-overlook-video/
- Published: 2025-07-25T11:30:42.000Z
- Updated: 2025-07-25T11:31:31.000Z
- Description: In this episode, we sit down with Andrew Peterson, co-founder of Clozd, to unpack the secrets behind win-loss analysis and why it's the most overlooked source of growth for B2B companies.
- Author: Charley Gale
- Tags: Podcasts

Sponsored by Clozd – the leader in win-loss analysis. Learn more at https://www.clozd.com.  
  
Download the win-loss content Andrew mentioned here:   
  
**👉** [**State of Win-Loss Analysis Report**](https://www.clozd.com/state-of-win-loss?utm%5Fsource=pmapodcast)

**👉** [**Definitive Guide to Win-Loss Analysis**](https://www.clozd.com/resources/definitive-guide-to-win-loss-analysis?utm%5Fsource=pmapodcast)