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Transform your product marketing skillset in a single day

Events | Core

Join us for a live and in-person workshop on Product Marketing Certified: Core. Shape the trajectory of your career with the ultimate product marketing certification.


What is Product Marketing Core?

Trusted by the world's biggest brands... it's the industry standard.

From research to optimization, Product Marketing Certified: Core explores the A to Z of product marketing in a way that simply hasn't been done before.

Our one-day, in-person certification covers every element of our accredited curriculum and in a nutshell, will arm you with:

💪 A comprehensive overview of every essential product marketing principle, including case studies,

😀 Endless group networking and knowledge-sharing opportunities, and

🔥 All the strategic insights you need to move up the career ladder into a role you'll not only want but be ready for.

Secure my spot

"Very helpful to get in the same room as other product marketers, ask questions, and learn frameworks. I loved the case study examples and real-world insights from Jason's stories and experience."

How it works

👩‍🏫 We meet in person for a one-off, full-day certification session.

🧠 Your instructor will take you through all 11 modules of the program, with real-life examples.

❓ Throughout the day, there'll be lots of opportunities to ask questions and take part in group activities.

🎥 After the day’s over, you’ll be given access to all the lectures on-demand, as well as bonus footage.

👨‍🏫 You'll have the option to join virtual weekly workshops - forevermore - for additional, group mentor calls.

🔖   After a single day of learning, you’ll be Product Marketing Certified (providing you pass the exams!).

Our cohort from San Francisco with instructor Jason Williams (kneeling on the far left!) 

The ultimate product marketing course

...for the ultimate product marketer.

From pricing to positioning to sales enablement to OKRs - and more, our interactive, full-day session is packed with all the high-impact topics needed to move your career, product, and company's needle.

Blend theory with practice by picking the brains of your peers, pulling together diverse experiences and perspectives, and solving common PMM problems - together.

"I absolutely loved the course. It was a great forum to learn from experts and colleagues. There were practical templates and insights to apply immediately, as well as strategic insights."

What you'll get

🔥 Delivery of the most extensive curriculum that'll enhance your knowledge and skill set on the product marketing approach. Fact.

🔥 Official PMMC® certification - if you pass all the exams - that's certain to spice up your professional portfolio.

🔥 Chance to connect and work alongside like-minded PMMs in person.

🔥 Access to invaluable bonus footage and all course content for life - even fresh updates.

🔥 Access to 20+ templates and frameworks.

🔥 Discounted rate to PMA's Membership Plans.

🔥 Opportunity to network with fellow PMMs.

Secure my spot

Written by:

Product Marketing Alliance

Product Marketing Alliance

Product Marketing Alliance

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Transform your product marketing skillset in a single day