Members-only storytelling From data points to compelling narratives This session will guide you through the art of connecting data with storytelling to create impactful marketing campaigns....
Members-only Product Demos Effortless engagement: Bringing creativity and entertainment to every stage of your product demo Discover the art of delivering impactful demos in this engaging presentation by Jason Druss....
Members-only Customer & Market Research Quarterly State of the Union template Stay ahead of the game with a data-backed, strategic overview....
Members-only Metrics & OKRs How technical product marketers measure success: Metrics that matter Discover which metrics truly define success for technical product marketers today....
Members-only Membership content Climbing the leadership ladder: How to get noticed and claim your seat Learn the four key factors that influence promotions – and how to position yourself for success....
Members-only Careers You’re a product marketing leader… where do you go next? As a product marketing leader, reaching the pinnacle of your current role doesn't signify the end of your career journey. Learn more....
Members-only Pricing How to price a product: Your complete guide Overpricing your product means you run the risk of pricing yourself out of the market. You need to introduce a price point that’ll secure your place in the market, satisfy your customer, and give your business scope to thrive and develop. Here's how to calculate the perfect product selling price....
Members-only Developer marketing Nurturing developer leads: Best practices for effective lead generation Here are the 6 best practices that will help you acquire and nurture developer leads and contribute to product-led growth for your business....
Members-only Podcasts Powering up product marketing with Ganesh Srinivasan [Video] Hear from a seasoned veteran product marketer and soak up these elite level insights....
Members-only Go-to-Market The Last Hurrah effect: What it means for product marketers and GTM strategies Discover 'The Last Hurrah Effect': Why people take more risks at week/month/year-ends and how marketers can leverage this psychology to improve GTM strategies and business outcomes....
Members-only 5 content marketing trends to keep an eye on in 2025 Marketing is changing fast and both individuals and companies are having to keep up. The brands that do so will stand out in 2025....
Members-only Podcasts Redefine product marketing: Vladimir Nikolić's story of transformation [Video] Hear all about Vladimir Nikolić's transformative story of carving out a new PM role at babelforce...
Members-only Product Demos 3 product video examples that get it right (and what to learn from them) Explore three top product video examples and key takeaways for crafting an engaging video demonstration that drives user interest and conversions....
Members-only Membership content Beyond the basics: 5 game-changing AI tips Learn how to use AI for narrative development, content creation, demand generation, and more....