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Exclusive resources, templates, slide decks, videos, and more put together for product marketers by product marketers from the likes of:

Check out how a Pro Membership plan works. 👇

    Whether you’re in the B2B or B2C market, physical or SaaS, are an experienced product marketer or a newcomer to the industry, we’ve covered all bases to provide a premium product marketing experience.

    And here’s a breakdown of every single template, framework, and video you can expect once you’re logged in:

    🛠 Templates & frameworks
    🎬 OnDemand video library

4000+ PMMs have already signed up...

Why PMMs ❤️ our membership plans.

"Product Marketing Alliance is an amazing resource. It allows you to quickly connect with fellow PMMs and learn from some of the best around the world. Their content and frameworks make the PMM role that much easier to understand and be a success at. Thanks, PMA!"
Kimberley Johnson, VP of Product Marketing at BIO-key International, Inc.

"An hour a day of PMA content is a game-changer for me. I really feel like I am learning a lot from the member-only content it’s worth way more than what we are paying for it."
Mathew Sedze, Product Marketing Manager at Hubspot

"Getting access to the videos and templates through this membership is more than worth the cost. As someone looking to break into the PMM role, I love learning what the top PMMs are doing."
Jonathan Recinos, Digital Marketing Project Manager, Duke University

"I’m constantly impressed by the community and resources available. This is speeding up my development and giving new ideas for how to contribute to my peers and my company."
Bradley Harrad, Cluster Product Marketing Manager at OVHcloud

"You guys rock! I get so much use out of the templates, they have saved my life."
Claudia Garcia, Product Marketing Manager at Magaya

"The Product Marketing Alliance and its membership area has become an essential source of valuable and actionable insights, discussions, templates, interviews, events, the list goes on. I feel my product marketing knowledge, experience, and passion for the role has only deepened after a few months of near-daily interactions and references back to the Slack community and my membership area. Highly recommend!"
Abby Hehemann, Senior Product Marketing Manager at GetResponse

Why you should become a PMA member 👇


This sounds great, how can I sell it to my manager?

Easy. At just $49 a month, if one idea sparks one change that converts just one customer, you’ll already have made your money back. In reality, you and I both know the results will span far wider than that though.
Still unsure? Don’t sweat it. Our convince the boss template outlines the many benefits of a PMA membership.

How long will I have access to the content for?

Forever. Once you’ve signed up, providing you keep your subscription active, all the content, frameworks, templates, videos and slides are yours to access as much as you want, for as long as you want.

I work in B2C, do you still have stuff for me?

Absolutely. We know the majority of product marketers tend to sit on the B2B side of the fence but all our materials are transferrable and we’ve got plenty of B2C-specific resources too.

Can I request for something to be added?

Sure. We don’t rest on our laurels and we’re always looking for ways to improve what we’ve already got so if you can’t see something you think would be useful, let us know and we’ll see what we can do. As a product marketer though, we don’t need to tell you we can’t say yes to everyone’s one-off requests. 😉

What are the members-only network Q&As?

Awesome, that’s what! We put senior-level product marketing managers under the spotlight and members - and members only - can ask them questions specific to their set-up. Think of it is an online roundtable but with no topic off-limit and total exclusivity.

Are the mentors included in the fee?

Yes...and no, but either way, only when you pay annually. All our mentors are uber-experienced and qualified but some are newer than others - the ones who’re just starting out are free, the crème de la crème coaches charge per hour.

And what about the PMM Certification?

Afraid not. These are larger commitments and require a lot more resource at our end so they’re priced separately. If you take out a 12-month subscription though, we do offer discounted rates.