2023/24 Product Marketing Salary Survey: Results


Have you ever wondered how your salary stacks up against other product marketing professionals? Or questioned whether that promotion was really enough to keep pace with the market?

As a product marketer, it can be super difficult to benchmark your worth when pay transparency remains an elusive concept across many companies.

That's why we're thrilled to present the 2023/24 Product Marketing Salary Survey Report – the most comprehensive analysis of product marketing pay out there. We consider the impact of experience, company size, industry, location, level of education, and more, on earning potential in the product marketing field. 

Whether you're a junior marketing associate or a seasoned CMO, you're sure to find targeted insights to leverage in salary negotiations and unlock your true earning potential. 

Get your preferred copy (or explore all three!) right here:

Already a member? Get the report (no form-filling required 😉) here.

🗺️ Global Product Marketing Salary Survey

2023/24 Product Marketing Salary Survey: Global results
This report delivers targeted insights on how factors like education levels, technical skills, company sizes, and industry experience impact earning potential across the globe.

Sneak peek: The global product marketing median salary now sits at $105,000, down 8.7% from last year.

🇺🇲 US Product Marketing Salary Survey

2023/24 Product Marketing Salary Survey: US results
Driven by responses from product marketing professionals across the US, we deliver targeted insights into national compensation trends. Discover how your pay truly compares to similar roles in your metro area or companies within your niche.

Sneak peek: The state with the highest average base salary is Washington ($181,200). California remains the state with the highest median salary at $175,000.

🌍 European Product Marketing Salary Survey

2023/24 Product Marketing Salary Survey: European results
As the economy fluctuates across European countries post-pandemic, how has compensation for product marketing professionals kept pace with the latest regional trends?

Sneak peek: The country with the highest median salary is, once again, the United Kingdom (€80,274). 

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🔎 Benchmark your salary against other PMMs in similar industries, regions, and roles.

📍Map out your next career move – and earmark a suitable pay packet.

⚖️ Discover whether you’re being paid your worth.

🤝 Negotiate your next salary with confidence.

Plus, don’t forget our handy tool …

As well as the endless insights included in each report, don’t forget to check out the product marketing salary calculator so you can compare your exact salary to others in your job role and region in under one minute.

Product marketing salary calculator | Product Marketing Alliance
Want to know how your salary compares to others’ across the globe? Or what you can expect as you progress up the career ladder? Fill in a few fields below, explore the advanced filters, and the salary calculator will do the rest for you!