Convince the boss: Product Marketing Leadership Accelerator program

Wanna enroll in our Product Marketing Leadership Accelerator program but don’t know how to approach your boss about it?

We’ve got you covered.

Just copy and paste this email, personalize it, and let us do the convincing for you.

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Dear [Your boss' name],

I’m writing to request your support for my professional development. As you’re aware, I’ve been interested in expanding my skillset in leadership and I have recently come across a Product Marketing Leadership Accelerator program offered by Product Marketing Alliance that’d help me gain the necessary knowledge and expertise.

It’s an eight-week week program featuring live weekly workshops that’ll provide me with the chance to learn about game-changing leadership experiences that can be applied to drive business growth.

I believe that this program will be beneficial not only for me but also for the company. By learning new skills, I can apply them to my current role and contribute more effectively to the team. The program also covers topics that align with our strategic goals, including:

[Include bullet list of things our program offers that aligns with your company goals e.g. team management, how to build and scale a team, budgeting, etc.]

Plus, the program is taught by experienced product marketing leaders from the likes of Quantum Metric, Shopify, Gympass, and Buffer, who bring their expertise and insights to the learning experience.

Overall, the PMM Leadership Accelerator program offers a valuable and practical learning experience that’s specifically tailored to existing, and aspiring, leaders, with personalized coaching, real-world case studies, and expert instructors.

I’m excited about the opportunity to apply what I learn to my work and make a positive impact on the company.

However, the cost of the program is $2,999, which is beyond my personal budget. I’m hoping that the company could provide a learning and development budget to support my participation in this program. I’d be happy to share the program details with you and discuss how this investment aligns with the company's goals.

Thank you for considering my request. I look forward to hearing back from you.

Sincerely,

[Your Name]