Members-only Product Marketing Questions Week #16 It’s that time again. In this week’s round-up we’ve tackled everything from how to migrate customers to new product versions, email solution recommendations, ideas to get more survey responses, questions to include in customer-partner satisfaction surveys and more...
Members-only Product Marketing Insider [Podcast]: Liza Collin We caught up with Liza Collin, Market Readiness Director at Visma, a couple of weeks before Liza presents at the Product Marketing Summit in London to chat about her journey into the world of product marketing....
Members-only Product Marketing Insider: Shirin Shahin In our ‘Product Marketing Insider’ series, we chatted with Shirin Shahin who has a lot of experience bringing products to market at larger enterprise companies like Constant Contact and Brightcove....
Members-only Product Marketing Questions Week #15 We squeezed in as many as we could but the community was bursting with lots of awesome questions this week - good problem to have, right? So, stick with us for all things brochures, product roadmaps, buyer personas, certification and more....
Members-only Product Marketing Insider [Podcast]: Elizabeth Brigham We caught up with Elizabeth Brigham, Head of Product Marketing (Software) at Morningstar, a couple of weeks after Elizabeth scooped the Product Marketing Leader of the Year title at the annual Product Marketing Awards to chat about her journey into the world of product marketing....
Members-only Product Marketing Questions Week #14 Tools, battlecards, customer referral programmes, career paths and more tools. That’s what you’ll find in this week’s top product marketing questions....
Members-only Product Marketing Insider [Podcast]: Natasha Katson Behind the scenes, we’ve been talking to lots of product marketers from across the globe to get insider info about their journey into the world of product marketing. In episode seven we speak to the Natasha Katson from JetBrains...
Members-only Product Marketing Questions Week #13 Not sure where to stick your new hire? Or how to snoop on your competitors’ pricing structure? Come on in to find out how other product marketers solve all that and more....
Members-only Product Marketing Insider [Podcast] G2 team Behind the scenes, we’ve been talking to lots of product marketers from across the globe to get insider info about their journey into the world of product marketing. In episode four we speak to the product marketing team at G2...
Members-only Product Marketing Questions Week #12 This week, product marketers have been asking and answering everything from “Which ABM tools should I use?” to “When should I put a new product on my site?”....
Members-only Product Marketing Insider [Podcast]: Kirk Bentley Behind the scenes, we’ve been talking to lots of product marketers from across the globe to get insider info about their journey into the world of product marketing. In episode four we speak to Kirk Bentley at Pop...
Members-only Elizabeth Brigham voted Product Marketing Leader of the Year in San Francisco Elizabeth Brigham, Head of Product Marketing (Software) at Morningstar, scooped the Product Marketing Leader of the Year title at PMA’s inaugural awards in San Francisco....
Members-only Product Marketing Questions Week #11 Join us for a good old KPI debate and tips on everything from measuring your content to releasing new products and features to B2B customers....
Members-only Podcasts Product Marketing Insider [Podcast]: Garrett Denney Behind the scenes, we’ve been talking to lots of product marketers from across the globe to get insider info about their journey into the world of product marketing. In this episode we speak to Garrett Denney from Jamf...
Members-only Podcasts Product Marketing Insider [Podcast]: Div Manickam In episode two of the ‘Product Marketing Insider’ series we are chatting to Div Manickam who’s leads product marketing at Dell Boomi....