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Top product marketing events to attend in 2022

Events | Product Marketing | Articles

Following our enforced break from the world of product marketing events, we’re thrilled to be back in the saddle and sharing indispensable insights with product marketers at venues around the world.

Recently, we touched down in Sin City at our Las Vegas Summit, and we’ve plenty more exciting product marketing events planned for the remainder of the year - before we do it all again in 2023.

Scintillating Summits? You got it. Fabulous Festivals? You betcha. They’re all coming your way very soon...

So, grab your diary, check out the upcoming schedule, and brace yourself - you’re in for a treat.


Product Marketing Summit | San Francisco

When: September 7th - 8th

Where: Bespoke, 845 Market Street, San Francisco

The Product Marketing Summit | San Francisco is set to welcome a range of speakers plying their trade at product marketing teams at companies such as WhatsApp, LinkedIn, and Clozd.

The diverse agenda will focus on a breadth of topics, such as how product marketers can achieve their potential, how to enable sales teams, effective win/loss analysis, and a whole lot more.

Actionable insights are guaranteed.

Developer Marketing Summit | San Francisco

When: September 7th - 8th

Where: Bespoke, 845 Market Street, San Francisco

The Developer Marketing Summit | San Francisco will see developer marketing masters from the world's leading companies and most exciting startups share best practices, experiences, and challenges of DevMar enthusiasts.

From Google, LinkedIn, and Gong, to Slack, Google Cloud, and RingCentral, speakers attending the event represent leading talent in the world of developer marketing. They’ll be focusing on topics such as data-driven developer marketing, increasing product adoption, achieving long-term growth, and much more.

Chief Marketing Officer Summit | San Francisco

When: September 8th

Where: Bespoke, 845 Market Street, San Francisco

We all strive to be the best we can be in our profession - and CMOs certainly don’t buck the trend.

The Chief Marketing Officer Summit | San Francisco is a must for any ambitious CMO, with our event agenda featuring speakers on essential topics such as why storytelling should be a top priority for CMOS, marketing in a world dominated by product-led growth, and how to scale a customer marketing function.


Product Marketing Summit | Boston

When: October 19th

Where: Boston (Venue TBC)

The perfect treat in the build-up to Halloween, Product Marketing Summit | Boston will welcome another group of product marketing speakers to share their invaluable experiences.

Last year, we were spoiled with an ensemble of experts from the likes of Etsy, Salesforce, and GoDaddy.

This year promises to be even better, with masters in the craft discussing key topics, such as understanding the customer, Go-to-Market strategy, application, and usage of your product.


Product Marketing Summit | Sydney

When: November 3rd - 4th

Where: Sydney (Venue TBC)

In November, we’re upping the PMM standard Down Under, at the Product Marketing Summit | Sydney.

And boy do we have an impressive line-up waiting for you, with product marketers from Buffer, Dropbox, Microsoft, HubSpot - the list goes on.

Wanna hear how Microsoft transforms sales, marketing, and services in the digital age? You got it.

Wanna understand how HubSpot wins friends and inspires people? You’re in the right place.

It’s gonna be a memorable event - it’d be a shame to miss it.

Product Marketing Summit | Chicago

When: November 16th - 17th

Where: Chicago (Venue TBC)

In Mid-November, we’re heading to the Windy City to host a Summit that’ll blow you away.

Product Marketing Summit | Chicago promises to be an event to behold, with event speakers the likes of renowned positioning expert April Dunford, a contributor to our Positioning Certified course, and award-winning marketing leader Yoni Solomon, instructor for our Go-to-Market Certified course.

We’re gonna be delving into topics such as discovering how to become a product marketing scientist, learning the tricks of scaling and building product marketing at your company, and establishing how to incorporate the voice of the customer into your strategy

What are you waiting for?

Product Marketing Summit | London

When: November 23rd - 24th

Where: InterContinental - The O2, InterContinental London - The O2, 1 Waterview Drive, London

Product Marketing | London’s all set to be larger than Big Ben and sweeter than an English cup of tea, with speakers fit to lecture at Oxford University.

We’ve moved mountains to bring some of the best talents in the industry to speak in the English capital, with topics focusing on content and sales plays, and how to strengthen the relationship between product marketing and product management.

April Dunford will also be taking to the stage for her talk: Product Positioning and Sales story: The Underpinning of All Product Marketing - these won’t be ones to miss.

It’s an event fit for royalty.

Product Marketing Summit | Toronto

When: November 30th

Where: MaRS Centre, MaRS Discovery District, 101 College Street, Suite 100, Toronto

The Product Marketing Summit | Toronto is the final scheduled summit for 2022 taking place at the MaRS Centre - a fitting venue, given it’s gonna be out of this world.

Attendees are in for a real treat, with speakers from the likes of Hootsuite, and Shopify present, while April Dunford will again be gracing us with her presence.

The event agenda is packed to the rafters with presentations on key topics, such as how to improve product messaging to accelerate time-to-scale, product promotion in the age of remote work, and more.


Chief Marketing Officer Summit | New York

When: December 7th

Where: New York (Venue TBC)

The Chief Marketing Officer Summit | New York is further proof that there’s nothing more magical than the Big Apple in December time.

The weather’s bound to be cold, but our red-hot line-up will be gifting attendees with their insights into a range of topics to set you up for the festive season.

Keep track of Product Marketing Alliance’s events with our online calendar, sign-up for talks with market leaders, and improve your knowledge of key principles.

Written by:

Lawrence Chapman

Lawrence Chapman

Lawrence is our Copywriter here at PMA who loves crafting content to keep readers informed, entertained, and enthralled. He's always open to feedback and would be thrilled to hear from you!

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Top product marketing events to attend in 2022