A little about Robert

In this episode of Product Marketing Life, host Mark Assini is joined by Robert Kaminski, Head of Product Marketing at Fletch PMM.

In his own words, Robert describes his path to product marketing as a non-linear one, starting as a prototype engineer in the medical field before transitioning into sales engineering, and now product marketing.

Key talking points

During their chat, Robert dives into his framework to achieve go-to-market success with horizontal products. He also shares his approach to creating and sharing actionable product marketing insights and guides on LinkedIn. In fact, it was one of those LinkedIn posts that spurred the conversation you’re about to hear.

Wanna get involved?

If you wanna flex your podcast skills and appear on Product Marketing Life, contact Charley and register your interest: charley@pmmalliance.com.