Thursday, September 23
Time: 9am PT | 12pm ET | 5pm GMT
Weekly free product marketing live sessionWatch OnDemand
What does it mean to be a PMM? What is most critical, not only to drive product adoption but a broader categorical shift in consumer behavior, all while maintaining your leadership position?
Ali Wiezbowski, Director of Global Product Marketing at Peloton, is giving us all the answers, as she shares what she's learned from her time paving the growth of her company and its products in her live talk, Category Shifting Product Marketing.
Join this PMMnow session as we cover:
✅ Define category-creating & leading products
✅ What to expect as a PMM
✅ 3 tips for breakthrough product marketing
About the speaker
Ali Wiezbowski is Director of Global Product Marketing at Peloton, overseeing product marketing for the Peloton bike and portfolio marketing efforts. Her team is responsible for customer acquisition, member engagement, and paving the way for Peloton’s future growth. Previous to Peloton, Ali served as Uber’s Global Head of Product Marketing, Driver Engagement.Watch OnDemand