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Head-to-Head: The Competitive Intelligence Playbook is here!

eBooks | Competitive Intelligence | Articles

Head-to-Head: The Competitive Intelligence Playbook has been designed to equip you with the knowledge you need to build and refine your competitive intelligence (CI) strategy, and ultimately win your market.

Already an Insider member? Grab your copy here (no form-filling required 😉).

Get your copy of the long-awaited CI playbook and receive:

📈 Six in-depth steps that’ll push boundaries and drive you towards CI success.

🧠 Valuable and actionable advice from industry experts from the likes of ClickUp, Airtable, and Atlassian.

🔥 Key tips and tricks that’ll make even the toughest parts of the CI strategy clear and manageable.

🧑‍💻 Free useful templates to take your approach to the next level.

A taste of what’s to come…

Head-to-head: The Competitive Intelligence Playbook takes a deep dive into the six steps to the perfect CI approach:

Step one: Identify the competition
Step two: Gather your intelligence data
Step three: Create competitive analysis
Step four: Develop your competitive strategy
Step five: Enable your teams and communicate your intelligence
Step six: Implement the changes

What’s in it for you?

Using this playbook as a guide will ensure that you’re more structured in your approach to leading your organization’s CI function and driving its success. Plus, collaborating with your internal stakeholders here ensures that you’ve enabled your whole organization to have an expert CI process in place.

Soon, you’ll have a CI strategy that will lead to happier customers, healthier profits, and more control over where your product sits on the market.

Ready to move towards success?

Written by:

Charley Gale

Charley Gale

Charley is a Junior Copywriter at Product Marketing Alliance. She has a passion for creating new content for the community. She's always open to new ideas, so would love to hear from you!

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Head-to-Head: The Competitive Intelligence Playbook is here!