Members-only OnDemand PMM Live Session | Online | June 29, 2023 We'll share a tested strategy to tell a more integrated story on how new products work with others to get your value across in a 30-second customer attention span....
Members-only PMM Talks PMM Talks | Go-to-market strategy | Watch OnDemand Go-to-market (GTM) strategy is a critical component of product marketing. It encompasses the activities and tactics that a company uses to launch new products and drive revenue growth....
Members-only OnDemand PMM Live Session | Online | April 20, 2023 Customer focus is good, but customer obsession is better for effective marketing. Learn 5 strategies to take your obsession to the next level....
Members-only OnDemand PMM Live Session | Online | June 1, 2023 Join Maggie Tharp, Product Marketing Manager at Rockerbox, as she shares in-depth insights into the critical areas of product marketing, plus tips on how to start your product marketing journey....
Members-only OnDemand PMM Weekly Live Session | Online | February 9, 2022 Discover current trends related to the buyer's journey, the importance of knowing your buyer, and ensuring your messaging and buyer's journey resonates....
Members-only OnDemand Product Marketing Misunderstood | OnDemand 🗣 Join 3000+ incredible product marketers & grow your online network with people paving the way forward for the industry....
Members-only PMM Talks PMM Talks | Building a successful PMM team | OnDemand There is more to building a high-performance team than simply assembling a group of talented people. From making the initial decision to hire to ensuring the team are working effectively together, there is a lot to consider....
Members-only OnDemand PMM Weekly Live Session | Online | December 8, 2022 Join Brandon Bedford, Competitive Enablement Manager at Klue as he shares essential insights that'll help refine your CI programs....
Members-only OnDemand PMM Weekly Live Session | Online | November 10, 2022 Vanessa Thompson, Sonduren Fanarredha, Angus Maclaurin and Helena Winkler are four PMMs that experienced different career routes into product marketing....
Members-only PMM Talks PMM Talks | OKRs & metrics | OnDemand A common challenge product marketers continue to face is a lack of recognition for their direct impact on key business goals and driving revenue. However, by using OKRs and tracking key metrics PMMs can confidently demonstrate their value to their org....
Members-only OnDemand PMM Weekly Live Session | Online | November 03 2022 Join Maggie Tharp, Product Marketing Specialist at FormAssembly as she shares everything you need to know as you start your product marketing journey....
Members-only Courses Product Marketing Certified: Core taster session on demand Watch the full recording of a Q&A session for our flagship certification, Product Marketing Certified: Core. Understand what the course is all about, what it entails, how it can propel your professional development, and more....
Members-only OnDemand PMM Weekly Live Session | Online | October 27, 2022 Join Priya Rajeswaran, Head of Technology Marketing at EY as she shares her opinion on wether product marketing needs a rebrand...
Members-only OnDemand PMM Weekly Live Session | Online | October 20, 2022 Join Cate Vanasse, Head of Customer Marketing at Cisco as she shares the journey to turn up the volume of customer's voices in a centralized and scalable way....
Members-only PMM Talks PMM Talks | Cross-functional collaboration | OnDemand Cross-functional collaboration is an absolute must-have skill for any product marketer, whatever company, region or industry you work in. PMMs very often act as the glue that holds operations together and ensures that everybody is pulling in the same direction....
Members-only Competitive Intelligence | OnDemand So you want to upskill in competitive intelligence? Good decision. We’ve curated this selection of presentations from across our events so you can get up to speed fast....
Members-only Competitive Intelligence Summit, June 2022 Catch up with every session from the Competitive Intelligence Summit and hear from the likes of Adobe, Klue, Slack and Google....
Members-only Customer & Market Research | OnDemand If only you could find a goldmine of learnings on customer & market research for PMMs all in one place… well, your wish is our command. We’ve curated this collection so you don’t have to do the searching....
Members-only Developer Marketing Summit, March 2022 | OnDemand Catch up with all the action from the Developer Marketing Summit! Hear from industry leaders at Google, Amazon, WhatsApp, LinkedIn, + so many more....
Members-only Go-to-Market | OnDemand So you want to upskill in go-to-market? Good decision. We’ve curated this selection of presentations from across our events so you can get up to speed fast....
Members-only Masters of Product Marketing | OnDemand Catch up with every session from Masters of Product Marketing and hear from the likes of Microsoft, Google, LinkedIn, Recruitee, Uber and more....
Members-only Messaging | OnDemand So you want to upskill in messaging? Good decision. We've curated this selection of presentations from across our events so you can get up to speed fast....
Members-only Metrics & OKRs | OnDemand So you want to upskill in metrics & OKRs? Good decision. We’ve curated this selection of presentations from across our events so you can get up to speed fast....
Members-only Personas | OnDemand So you want to upskill in personas? Good decision. We’ve curated this selection of presentations from across our events so you can get up to speed fast....
Members-only PMM Leaders: Fellowship Program OnDemand Catch up on every weeks live presentations here...
Members-only Positioning | OnDemand If only you could find a goldmine of learnings on positioning for PMMs all in one place… well, your wish is our command. We’ve curated this collection so you don’t have to do the searching....
Members-only Pricing | OnDemand If only you could find a goldmine of learnings on pricing for PMMs all in one place… well, your wish is our command. We’ve curated this collection so you don’t have to do the searching....
Members-only Product Marketing | OnDemand If only you could find a goldmine of learnings on product marketing all in one place… well, your wish is our command. We’ve curated this collection so you don’t have to do the searching....
Members-only Product Marketing Festival 2022 | OnDemand Catch up with every session from Product Marketing Festival 2022 and hear from the likes of Square, Atlassian, Slack and TikTok....
