A little bit about Ashley
In this episode of Product Marketing Insider, we're joined by Ashley Wood, Head Of Product Marketing at LANDR Audio Inc.
Ashley is a product marketer with a demonstrated history of working in the tech industry and is skilled in a variety of areas, including positioning, enablement, and product messaging.
Key talking points
Ashley lifts the lid on a variety of transferable insights, including:
- How to elevate brand messaging to target C-suiters.
- Tips for developing and evaluating existing messaging.
- How to use messaging to effectively highlight your USPs.
- Challenges she's faced when creating messaging - and how she's overcome such obstacles.
- Common mistakes she's seen companies make with their messaging.
- How to create messaging that's consistent with brand identity.
And a whole lot more...
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