Using feedback for effective, data-driven marketing messages [VIDEO]

In this article, I want to talk about the role of feedback and how PMMs can leverage it to create more effective messaging. At SurveyMonkey, we recently overhauled our entire messaging, and I want to share the seven-step journey we went on and the key learnings we took away.

Tune in to hear how the team at Quickbase use a winning formula to position the company in a market that requires a more targeted, data-driven approach.

Eugenia Alfonzo, Product Marketing Manager at Trello, describes the benefits of introducing integral data into your product storytelling.