February 22 | Online

How do you get an entire organization to understand product marketing
and value what you do?

Well, isn't that just the million-dollar question?

Join us this February 22 as Product Marketing MisUnderstood graces our virtual stage.

In celebration of our upcoming book launch (yep, a real book πŸŽ‰ ) Product Marketing MisUnderstood is a jam-packed one-day virtual event designed to help take your product marketing strategy to greater heights and equip you with the tools (and inspiration) you need to succeed and prove value.

Featuring a global speaker lineup of 25 awesome product marketing leaders from the likes of Dropbox, Wix, Square, Intercom, Crayon, and more, this event is not to be missed.

Check out the speakers

What makes MisUnderstood special?

We know product marketers continue to be misunderstood. But at PMA, we've always got your backs.

Our awesome speaker lineup will be covering topics such as:

🚘 Drive conversion and increase your onboarding funnel
πŸ“ Measure PMM success against key metrics
πŸ”‘ Prove value to key stakeholders
πŸ—Ί Influence the product roadmap
🀝 Make an impact in your first 30-60-90 days
πŸ“ˆ Thrive as a PMM in both PLG and Enterprise Sales models
πŸ”‹ Supercharge your sales enablement strategy

We’ll see you there this February 22 πŸ‘€

Secure your ticket

This event is proudly supported by Crayon

Psst... You can access all live presentations entirely for free!

But, if you're looking for unlimited access to all session replays (plus exclusive content, templates, frameworks & mentors) our PMA Pro Membership is calling your name.

Or, if you're keen to join an exclusive bunch and elevate your leadership skills why not apply to become a PMA Exec Member?

Introducing PMA's brand new book

MisUnderstood: How to get an entire organization to understand product marketing and value what you do.

Pre-order your copy now and get:

πŸ“• Advice from the experts
πŸ“— Supercharge your role as a product marketer
πŸ“˜ Action plans, case studies, tools, tips & more

Never be misunderstood again.