Weekly free product marketing live sessionWatch this OnDemand
Pricing is a daunting topic.
It's tempting to simply follow market trends, but the best pricing strategies are data driven.
Looking for a simple step-by-step process to identify the best pricing strategy for company growth and profitability? You've come to the right place...
Watch this PMMnow session as we cover:
✅ Understanding the strategic weight of pricing
✅ How to recognize a pricing problem
✅ How to hypothesize and validate potential pricing models
✅ How to get alignment from Sales and cross-functional leadership
✅ How to effectively enable Sales for the launch of the new pricing grid
✅ How to track performance
About the speaker
Yannick Kpodar has just recently moved from Silicon Valley to Paris and found his new home at Payfit as the Global Director of Product Marketing.
Previously, Yannick drove global enterprise growth at LinkedIn Talent Solutions in the San Francisco headquarters
His specialties? Go-To-Market strategy, entrepreneurship, new product launches, business development, demand generation, digital marketing, social media, B2B sales, and sales enablement.