x close
Nothing to display...
1 min read

How to price for growth and profitability

Product Marketing | Pricing | Growth | Sales Enablement


Weekly free product marketing live session

Watch this OnDemand

Pricing is a daunting topic.

It's tempting to simply follow market trends, but the best pricing strategies are data driven.

Looking for a simple step-by-step process to identify the best pricing strategy for company growth and profitability? You've come to the right place...

Watch this PMMnow session as we cover:

✅  Understanding the strategic weight of pricing
✅  How to recognize a pricing problem
✅  How to hypothesize and validate potential pricing models
✅  How to get alignment from Sales and cross-functional leadership
✅  How to effectively enable Sales for the launch of the new pricing grid
✅  How to track performance

About the speaker

Yannick Kpodar has just recently moved from Silicon Valley to Paris and found his new home at Payfit as the Global Director of Product Marketing.

Previously, Yannick drove global enterprise growth at LinkedIn Talent Solutions in the San Francisco headquarters

His specialties? Go-To-Market strategy, entrepreneurship, new product launches, business development, demand generation, digital marketing, social media, B2B sales, and sales enablement.

Watch this OnDemand

Written by:

Product Marketing Alliance

Product Marketing Alliance

Product Marketing Alliance

Read More
How to price for growth and profitability