Members-only Articles Is it really possible to measure customer loyalty? Companies want to know what customers think of them. But is positive feedback a good measure of loyalty?...
Members-only Articles The right way to implement customer listening Bree Bunzel guides us through the importance of customer listening, and how to optimize your customer advisory boards for success....
Members-only Customer Retention 7 proven strategies for new customer acquisition Grow your business, give your product the recognition it deserves, and increase your sales with seven new customer acquisition strategies for your 2023 plan....
Members-only Articles How brands can align with consumer values in times of turmoil Let’s take a look at why personal values are exceptionally reliable drivers of buying decisions today to strengthen brand loyalty and grow revenue....
Members-only What it means to have a high customer retention rate When a company has a high customer retention rate, buyers return to purchase products or services on more than one occasion. When retention rates are high, this bodes against customer churn rate....
