Members-only Product Marketing Strategy Top 100+ product marketing books: Your definitive guide A lot can be learned by getting comfy in front of the fireplace and losing yourself in a page-turner. Check out our list of definitive product marketing reading list....
Members-only Product marketing meetups So, you’re thinking of starting a PMA Meetup? Fantastic. It’s a great way to connect with fellow PMAers face-to-face, network and build your own profile - and it’s fun....
Members-only Product Marketing Strategy The elements of product marketing Product marketing is loaded with a plethora of industry-specific terms you need to know as part of your role. So, with this in mind, we’ve created a Product Marketing Periodic Table to help you understand the essentials....
Members-only Careers How to prepare for (and crush!) a product marketing interview Ready to dive into the role of a Product Marketing Manager with two feet? Then you’re probably wondering how to ace your next interview....
Members-only PMM Highlights: Reeling in 2021 As we head into the new year, we take a look at our best product marketing bits throughout 2021. Events, webinars, guides, podcasts, courses, reports, you name it - we've churned out top-quality content, all year round....
Members-only Members Newsletter Welcome to your monthly roundup of what’s new in your PMA membership plan, including two brand spanking new frameworks,...
Members-only Your monthly PMM highlights Welcome to your monthly dose of PMM insights - September has been packed full of them... Including how to drive company strategy with product marketing, pricing a product, introducing discounts, and more....
Members-only Your monthly PMM highlights Welcome to your monthly dose of PMM insights - September has been packed full of them... Including how to drive company strategy with product marketing, pricing a product, introducing discounts, and more....
Members-only Your monthly PMM highlights Welcome to your monthly dose of PMM insights - September has been packed full of them... Including how to drive company strategy with product marketing, pricing a product, introducing discounts, and more....
Members-only Whoops... Yikes. Incredibly accurate scenes of our faces when we realized we hit 32,000+ people with an email that wasn’t supposed to...
Members-only Creating thought leadership pieces that tangibly boost pipeline In the lead up to some of his appearances at Product Marketing World's Summits, BlueCat Networks' Product Marketing Manager, Mark Mikhail, got stuck in answering all your questions on creating thought leadership pieces that tangibly boost pipeline....
Members-only 24 of the best collaboration tools for product marketers It’s no secret product marketers arguably engage with most departments daily, and that contact can be tough to keep on top of. Here are 24 of the best collaboration tools for PMMs....
Members-only 10 reasons to attend #PMMfest We’ve been teasing you with pieces of information here and there but this post’s here to officially announce our soon-to-be online Product Marketing Festival....
Members-only Membership content PMA membership plans have landed Behind the scenes, we’ve been working around the clock to take our membership plans from beta to plain brilliant and we’re super excited to announce as of today, they’re officially launched!...
Members-only Product Marketing questions week #22 It’s that time of the week again and as you’ve probably come to expect with these round-ups, it’s a real mixed bag and #22’s packed with everything from user testing apps and KPIs to user research groups and swag....