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A unique approach to product marketing | Anna Daugherty, Stoplight


A little about Anna

On this week's episode of Product Marketing Life, host Mark Assini is joined by Anna Daugherty, Product Marketing Manager at Stoplight.

Anna, like many product marketers, began her career as a marketing generalist, first in gaming, and then in tech. After taking a closer look at the work she was doing, she realized that she wasn’t just a marketer - she was actually a product marketer. This revelation led her to her current role at Stoplight.

Key talking points

In this episode, the pair discuss Anna's unique approach to product marketing when she first joined Stoplight, including how she engaged with her new colleagues who had never heard of the role before.

Want to get involved?

If you wanna flex your podcast skills and appear on Product Marketing Life, contact Lawrence and register your interest: lawrence@pmmalliance.com

Written by:

Charley Gale

Charley Gale

Charley is a Junior Copywriter at Product Marketing Alliance. She has a passion for creating new content for the community. She's always open to new ideas, so would love to hear from you!

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A unique approach to product marketing | Anna Daugherty, Stoplight