Reports

Catch-up on every juicy insight from every juicy report we’ve ever published. From the famous State of Product Marketing report to the annually anticipated salary survey, it’s all here.

Articles

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Download the State of Product Marketing Report 2023

Awesome news: the State of Product Marketing Report 2023 has arrived - and it’s bigger and better than ever. Download your copy and propel your practice with intriguing intel....

The State of Go-to-Market Report 2023 has arrived

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Reports

The State of Go-to-Market Report 2023 has arrived

The State of Go-to-Market Report 2023 is finally here, and it’s jam-packed with unmissable intel. Uncover key facts and findings to help you align stakeholders, overcome GTM challenges, and deliver elite product launches....

The State of Product Marketing Report 2023 survey is live

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Reports

The State of Product Marketing Report 2023 survey is live

We’re gathering insights for the State of Product Marketing Report 2023, which promises to be our deepest, most comprehensive industry overview to date. Complete the survey, share your invaluable insights, and contribute to a report that’ll rock the PMM world to its core....

State of Product Marketing Leadership 2023 Report

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Reports

State of Product Marketing Leadership 2023 Report

Gain fresh leadership perspectives, map your career roadmap, and refine your credentials with the State of Product Marketing Leadership report....

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Reports

State of Market Research Report

Download the latest insights and trends in the market with the State of Market Research report, get industry knowledge, and stay ahead of the competition....

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Reports

PMA Pulse 2023

Download PMA Pulse 2023 to discover this year's best product marketing solutions on the market that'll help you excel in your role....

2022 Product Marketing Salary Survey | Results

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Reports

2022 Product Marketing Salary Survey | Results

This year, we surveyed product marketers from across the globe to create the most inclusive and comprehensive Product Marketing Salary Survey possible....

2022’s Top 100 Product Marketing Influencers

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Reports

2022’s Top 100 Product Marketing Influencers

Every year, we ask product marketers to earmark practitioners who’ve piqued their attention, served as a source of inspiration and had an impact on their PMM journey. Discover the 2022 Top 100 Product Marketing Influencers Report....

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Survey

State of Market Research 2023 survey

Join us in lifting the lid on why and how marketing leaders across the globe are planning and conducting market research by completing our survey....

Competitive Intelligence Trends Report 2022

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Reports

Competitive Intelligence Trends Report 2022

Understand the competitive landscape, assess your current processes, and unlock insights that’ll help you understand your market rivals in greater detail, with the brand-new Competitive Intelligence Trends Report 2022....

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Survey

Product Marketing Salary Survey | 2022

Take the 2022 Product Marketing Salary Survey to lift the lid on how much product marketing professionals from all over the world are being paid....

The Sales Enablement Landscape Vol. 3 Report is here 🎉

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Reports

The Sales Enablement Landscape Vol. 3 Report is here 🎉

Discover stats, advice, approaches, and tools within this year’s Sales Enablement Landscape report that’ll help you understand where you need to focus your SE efforts....

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Reports

State of Product Marketing Report 2022

In the State of Product Marketing Report 2022, we put the industry under the figurative microscope, offering an in-depth insight into how the role has changed during the last twelve months....

The State of Competitive Enablement report is here!

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Reports

The State of Competitive Enablement report is here!

Gain insights into how product marketers implement their competitive enablement approach with the State of Competitive Enablement report....

Revisiting the State of Product Marketing Report 2021

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Reports

Revisiting the State of Product Marketing Report 2021

In preparation for the State of Product Marketing Report 2022, we’re turning back the clock and revisiting the 2021 report to whet your appetite....

Content

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2021 Competitive Intelligence Trends Report

We’ve surveyed product marketers plying their trade at a host of awesome companies, and delivered the 2021 Competitive Intelligence Trends Report, the latest addition to our collection of reports....

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2021 Product Marketing Salary Survey | EU results

We've explored the earning potential of PMMs plying their trade in Europe, and put together an EU-specific version of the 2021 Product Marketing Salary Survey....

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2021 Product Marketing Salary Survey | Global results

Great news - the 2021 Product Marketing Salary Survey is available to download. We’ve surveyed hundreds of product marketers and crunched the numbers to help you establish what you're really worth. Get your copy now....

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2021 Product Marketing Salary Survey | Results

Over the last three years, we've surveyed 6,000+ PMMs to create the most comprehensive outline of PMM salaries on the market. We've scoured the globe for responses, and put together not one, not two, but three versions: the global edition, the US edition, and the European edition....

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2021 Product Marketing Salary Survey | US results

More than half of the respondents taking part in our global Product Marketing Salary Survey were from the United States (59.6%). So, we deemed it necessary to produce a specialist report delving deeper into the earnings in the US of A....

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2022 Product Marketing Salary Survey | Europe results

Download our 2022 European Salary Survey to keep up to date with how European salaries have changed in the past year, and negotiate your next salary with confidence....

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2022 Product Marketing Salary Survey | Global results

Delve deep into our 2022 Salary Survey keep up to date with how global salaries have changed in the past year, and establish whether you’re being paid your worth....

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2022 Product Marketing Salary Survey | Results

This year, we surveyed product marketers from across the globe to create the most inclusive and comprehensive Product Marketing Salary Survey possible....

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2022 Product Marketing Salary Survey | US results

Explore our 2022 US Salary Survey to identify how US salaries have changed in the past year, and establish whether you’re being paid your worth....

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Competitive Intelligence Trends 2021 survey

We're thrilled to announce the sequel to the Competitive Intelligence Trends 2020 is in the pipeline. Complete the survey, offer your insights, and help us deliver a report to remember....

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Competitive Intelligence Trends Report 2022

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Get involved

Help shape the results of our forthcoming reports by taking part in our short surveys and help us do what we love doing best: deliver red-hot product marketing reports that continue to raise the bar....

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Industry reports

From our OKR deep dives to salary surveys, here's easy access to every single one of our eBooks and data-backed reports. No form-filling required....

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PMA Pulse 2023

Download PMA Pulse 2023 to discover this year's best product marketing solutions on the market that'll help you excel in your role....

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Product Marketing Salary Survey | 2022

Take the 2022 Product Marketing Salary Survey to lift the lid on how much product marketing professionals from all over the world are being paid....